What I build, what I learn, and what catches my attention.

Most AI projects never get used. I build the ones that do.

The people I work with bring years of experience in their field. I handle the technical and operational work behind the scenes, so they can focus on what they do best. That means understanding how the business runs and building something that fits the people who will use it.

01 / SELECTED WORK

A few things I’ve built.

01

Inventory & Ordering System

01 / FAMILY RESTAURANT BUSINESS

A system for the restaurant’s back office: inventory, ordering, invoices, and food cost, built around the way it actually runs.

02

Research & Publishing Platform

02 / STATE OF STREAMING

State of Streaming covers the streaming industry. I rebuilt their website and built the tools behind it: a feed that scans the industry news every morning, a workspace where the team writes articles, builds rankings, and manages company profiles, and a public site that publishes it all. The team runs it without me, and can produce batches of articles in hours instead of days.

03

I built Clover’s new website and the publishing system behind it. The design came from a Figma file produced by their team, and I turned it into a working site in under a week. The publishing system lives inside the same site. The team edits any section of any page, writes and schedules articles, manages images and the advertiser logos, and previews everything before pushing live.

04

Mobibo is an LED truck advertising business I co-founded. I built its website and campaign planner, then worked the deals myself for tech startups, pharmaceutical companies, and the NFL at Super Bowl LIX.

05

Work OS

05 / BLACKWATER

My rule is to automate the eighty percent that repeats so my attention goes to the twenty percent that needs judgment. Blackwater is how I do that for my own work: every project, its open tasks, and its next step in one place.

See all the work

02 / SELECTED ARTICLES

A few things I’ve written.

Gatekeepers are a Cheat Code

What I Learned from 14 Days of Posting Memes

3 Stories About Consumer Psychology

Read all articles

03 / THE VIDEO SYSTEM

Could I build a system for going viral?

I built a system to turn business research into short videos. I chose the ideas and shaped the stories. The videos generated 25M+ views across TikTok, LinkedIn, Instagram, and YouTube in a little over a year.

TikTok views as of March 2026.

THE NEWSLETTER

Manufacturing Momentum.

One essay each week.